While Covid-19 has many people working from home, many companies have sent part or even all of their employees back to the office or other facility. Demonstrating return on investment is one of the main barriers to launching a new or more robust Business Continuity Plan (BCP) project. Many organizations have difficulty justifying the expense…
In our last post about the media being mean, I talked about the “Mean Media” making up news about Tiger Woods. This was after he crashed his truck and hadn’t yet spoken to the media. Well, here is the next instalment (sorry, it’s Toyota’s turn, enough on Tiger). Mean Media A few weeks ago there…
During our Business Continuity classes, we always tell clients that the media, with unlimited airtime to fill, will create the news if you don’t give it to them. So we work with our clients to build a set of press releases, and strongly encourage their management to go to media training to learn the basics of dealing…